It Has Been a Delight Serving 41 Agency & Video Production Partners Since January 2020.

Alight Kinship's Cold Outreach Studio Will No Longer Be Taking On New Clients In 2025.

We Want To Thank Every Single Person We Have Had the Pleasure To Work With!

"Joseph is great! He's been helping us with outbound prospecting. He got us the initial call with a $100M revenue company that turned into a new client relationship. We’ve also had a healthy number of meetings with high-quality companies thanks to his work. Highly recommended."

Jolean Olson, VP at Scenic Road

"Joseph is an effective outbound strategist. I worked with him to book meetings with high-end agencies on the West Coast for my post-production house. He built out a hyper-targeted list of prospects, wrote compelling cold email copy, and fully managed everything. Thanks to his help, we connected with a ton of agencies and won the first project with a new partnership. He's professional, responsive, and on top of the cold email game. If you want more conversations with high-ticket opportunities, he can get you quality meetings and make the whole prospecting process stress-free."

Ratha Nou, Founder at Stablished Projects

"In the few months I worked with Joseph, he helped our company start a ton of conversations in the Tactical outdoor space and land a solid project with a 10M+ revenue company, within the industry we were after. When it comes to outbound marketing and cold email, he's got an effective strategy and knows how to get quality companies on your calendar. We’ve worked with Lead Gen / Sales agencies in the past - from 5 figure contracts, all the way down to paying for one-off leads. Of all of our experiences with Lead Gen agencies and individuals- I can say with confidence that Joseph is top tier. He is sharp, honest, and keeps knocking down those doors until some traction happens. Thanks again Joseph!"

Derrick Lorah, Partner at Flagship Visuals Co.

"I had the pleasure of working with Joseph at Alight Kinship, where he helped us in developing a cold email outreach system for our marketing business. Joseph's ability to juggle all the technical setup, alongside providing coaching on targeting ideal customers using Seamless.AI and LinkedIn Sales Navigator was a game changer. Joseph's knowledge in crafting compelling copywriting has helped us significantly in booking more meetings and increasing our outreach success rate. His expertise not only lies in the technical setup but also in understanding the nuances of customer engagement and conversion strategies, making him a complete package for any outbound needs. His dedication to our success, attention to detail, and the enthusiasm for teaching others are qualities that make him stand out from a crowded market of outbound consultants. For anyone looking to implement new outreach strategies, Joseph Maldonado comes with my highest recommendation. We are grateful we got the opportunity to work with him."

Jon Kelly, COO at Digital Native


Outbound Sales Development Is the Backbone of Revenue Generation for Many Nimble B2B Businesses.

With the average SDR costing over $100,000 yearly in total expenses at a 67% fail rate in the first 90 days, we strove relentlessly to offer a premium cold outreach alternative to hiring in-house.Turning cold calling & emailing into a well-oiled machine can feel like you are putting a ten thousand-piece puzzle together.Over our 5 year journey of generating booked meetings and outbound sales for exceptional clients (you know who you are and we are so grateful for you!), we had the pleasure of catalyzing 5-figure deals in SMBs to Fortune 500s across 22 industry verticals.Time and again, we heard agency leaders' experiences when sales prospecting:"Every time I dialed a number, I felt my soul being crushed, and every time I got off a phone call, I wanted to throw up."Through implementing battle-proven cold outreach strategies as a service, we aimed to eliminate the grunt work, rejection, and uphill struggle required to make outbound sales a profit center.Since only 3% of any target market is buying now, our sole focus was solving the problem of how to help nimble agencies capture a portion of their untapped target market effortlessly.The B2B buyer's journey has evolved dramatically since 2020.In parallel, so have our passion for the problems we look to solve for our clients.Above and beyond, the most successful cold outreach campaigns we've witnessed had a dialed-in prospect list, offer, and email copy/phone script COMBINED WITH:* An effective landing page* Consistent content creation on LinkedIn* A valuable lead magnet that prospects actually wantedAs we sunset offering premium cold outreach services in 2025, our focus has shifted to helping new clients create valuable lead magnets their prospects actually want at our Strategic Ghostwriting Studio, Imaginary Unit.If you are interested in viewing our boutique ghostwriting outfit, you can do so by clicking here.It has truly been a beautiful adventure at Alight Kinship, and I wish you all the best.Best Regards,
Joseph R. Maldonado
Founder of Alight Kinship


Terms and Conditions

These terms apply when you use our service.

Updated on September 12th, 2024

Welcome to Alight Kinship.By using our website and services, you agree to the following terms and conditions. Please read them carefully.1. Acceptance of Terms:By accessing or using our website and services, you agree to be bound by these Terms and Conditions.If you do not agree to these terms, you may not use our services.2. Services:Alight Kinship provides cold outreach and related services to help you grow your business.All services will be delivered as agreed upon, either verbally or in writing, before any project begins.3. Payment TermsPayment is required upfront unless otherwise agreed upon.All fees for services will be clearly outlined and agreed upon before work begins.We accept payment via ACH Direct Debit, Debit Card, or Credit Card.
Late payments may result in delayed delivery of services.
4. Client ResponsibilitiesYou agree to provide accurate, timely, and complete information necessary for us to deliver our services.You retain full ownership and responsibility for the content we produce on your behalf.5. Intellectual PropertyOnce full payment has been made, Alight Kinship will transfer to your ownership all custom content created for you.We retain the right to use non-identifiable portions of the work for portfolio or marketing purposes unless otherwise agreed in writing.6. Limitation of Liability:Alight Kinship will not be liable for any direct, indirect, incidental, or consequential damages arising from using our services or website.We make no guarantees about the success of your business.7. Confidentiality:We respect your privacy and will keep all materials, content, and conversations confidential unless required by law or with your explicit consent.8. Revisions and ModificationsWe offer unlimited rounds of revisions for each project to ensure satisfaction.In a rare case where this policy is abused, Alight Kinship reserves the right to update this revisions and modifications policy on a case-by-case basis.9. Termination:Either party may terminate the service agreement with written notice.If Alight Kinship terminates the agreement, any work completed up to the termination point will be delivered. You would then be sent a pro-rated refund no longer than 30 days from the termination point.If you terminate the agreement, any work completed up to the termination point will be delivered. Alight Kinship would not be liable to deliver any work after the termination point that was paid for in advance. You will not receive a refund of any amount if you terminate the agreement.10. Governing Law:These Terms and Conditions are governed by and construed in accordance with the laws of Lafayette, LA. Any disputes will be resolved in the courts of Lafayette Parish.11. Changes to Terms:We reserve the right to update these Terms and Conditions at any time.Any changes will be posted on this page, and continued use of our services after such updates will constitute your agreement to the new terms.12. Contact Information:If you have any questions about these Terms and Conditions, please contact us at: [email protected]

Privacy

How we make sure your data is safe with us.

Updated on September 12th, 2024

At Alight Kinship, we value your privacy and are committed to protecting your personal information. This policy outlines how we collect, use, and protect your data when you visit our website or use our services.1. Information We Collect:We collect the following information:Personal Information: Name, email address, and any other information you provide when contacting us or using our services.Usage Data: Information about how you interact with our website, such as your IP address, browser type, and pages viewed.2. How We Use Your Information:We use the information we collect for the following purposes:Service Delivery: To provide and improve our cold outreach and related services.Communication: To respond to your inquiries and send updates about our services.Analytics: To analyze website traffic and improve user experience.3. Sharing Your Information:We do not sell, trade, or rent your personal information to third parties.We may share information only with the following:Service Providers: Trusted partners who help us operate our website and deliver services.Legal Obligations: When required by law or to protect our rights.4. Cookies:We may use cookies to enhance your browsing experience.You can choose to disable cookies through your browser settings, but this may limit some functionality on our website.5. Data Security:We take reasonable steps to protect your personal information from unauthorized access or disclosure. However, no data transmission over the Internet is completely secure, so we cannot guarantee absolute security.6. Your Rights:You have the right to:Request access to the personal data we hold about you. Ask for corrections or deletion of your data. Withdraw consent for data processing.7. Changes to This Policy:We may occasionally update this policy. Any changes will be posted on this page with the updated date.8. Contact Us:If you have any questions about this privacy policy, please contact us at: [email protected]